Or should I say… GEICO Cavemen slated to become a TV sitcom?
It’s true! Those insulted cavemen from the Geico Insurance commercials have a sitcom in development with ABC.
The cavemen ad campaign came about in 2005, with characters created by the Martin Agency, the same people behind the proposed Caveman sitcom. The premise of the Geico commercials is simple… and kind of strange. 2 cavemen, played by Ben Weber and Jeff Daniel Phillips are for, whatever reason, alive and well today, and are offended by Geico’s claim that geico.com is “so easy, a caveman could do it.”
The initial commercial, which was simple and to the “point” spawned at least 3 additional commercials, including my personal favorite (in a love to hate kind of way) that shows the Geico spokesperson who originally made the claim that geico.com was so easy a caveman could spend it apologizing to the cavemen while browsing a menu at a fancy restaurant. Like in every commercial, the caveman is disgusted and that’s the big laugh. At least, I think that’s what they’re going for.
Like all things that annoy me to death, I figured the supposed-to-be-long-dead-yet-here-they-are-bugging-the-crap-out-of-me-cavemen’s days were limited. Apparently, I was despicable, and evidently, I’m in the minority wanting them to go away.
This year Geico launched a website, a highly interactive one at that, taking status in the cavemen’s apartment. This website, located at http://www.cavemanscrib.com invites you in and lets you play around with things in the apartment, including changing the music on the iPod, knocking the power out trying to microwave some dip, and even walking into the bathroom while a caveman is taking a shower. It’s like I’ve died and gone to Heaven, let me protest you. I’m sure there’s even more to do at the caveman’s crib; I couldn’t stomach sticking around any longer to find out.
The Internet and commercials, though, do not true annoyance make. Surely, a sitcom based on the caveman characters couldn’t be a reality. Couldn’t be… but is.
ABC isn’t impartial talking about it, they already ordered the pilot. The tentatively named “Cavemen” is one of 14 pilots being produced by Touchstone Television for the 2007 spring season. I think it bears repeating… the pilot will indeed be written by Martin Agency, the creators of the cavemen for the Geico commercials.
The plot of the new Cavemen sitcom is not exactly a long shot from the commercials – they are Neanderthals who live in modern times (Atlanta, 2007 to be exact) who don’t wish to be treated any differently than the rest of us. And isn’t that just completely understandable… after all, they’re only supposed to be DEAD.
And there it is: The evolution from commercial, to website, to sitcom. I wonder if it’s those Nielsen families that are responsible for all this…
At any rate, how long do you believe this demonstrate can pull off the same caveman reaction to the same modern day prejudice? Will Geico advertising be sprinkled throughout the show, making it less a sitcom and more a really long, painful commercial?
On the upside, if they’re ever at a loss for guest stars, perhaps they could get the gecko to form a nice cameo!
As much as I’d stay away from this show if it were on, I’m morbidly tantalizing to stare if it does get picked up. It’s the masochist in me, I’m tellin’ ya!
Filed under Progressive Insurance by on Feb 20th, 2011. Comment. 
Whether you mosey on your own property or someone else’s, it pays to understand ATV insurance requirements. These guidelines differ depending on where you live, but most states require insurance if you are riding on state-owned land. Otherwise, the requirements will depend on where you live, where you ride and what you spend your ATV for.
Liability Coverage
One of the main ATV insurance requirements is liability coverage, which covers hurt to someone else’s person or property in the event of a collision. This is usually the minimum insurance requirement, just like with regular vehicles, but many people pay much more to insure ATVs than their cars.
For example, the Oregon requires liability insurance on all Class I, II and III ATVs. This means that if you are caught riding an ATV without proper insurance, you will have to pay a fine and your driver license could be in jeopardy.
Other Types of Coverage
Although they might not fall under the ATV insurance requirements, it is a fine idea to evaluate other forms of coverage and consider purchasing them. Collision and comprehensive coverage, for example, are meant to protect you in the event of wound to your vehicle caused by a collision or by theft, natural disaster or other occurrence.
You can also purchase ATV insurance for underinsured or uninsured motorists and for any customizations you might design to the vehicle. Again, these are not necessarily ATV insurance requirements, but they can achieve you money down the road.
Before buying ATV insurance, talk to your insurance agent about the different options available. Determine what class of ATV you drive and where it will be used. You might need to take a driver’s safety course or some other class, which will actually lower your premiums because you become less of a risk to the insurance company.
Learning ATV Insurance Requirements
Before buying or riding this type of vehicle, it is important to learn your state’s ATV insurance requirements to make obvious you are following the law. This is especially true if you plan to slouch on public or private property that you don’t believe.
There are also other laws besides ATV insurance requirements that you will have to follow. Your vehicle might need to be registered, you might have to hold and wear a DOT-approved helmet, and there might be safety requirements for the equipment on your ATV.
Realize as well that there might be certain environmental concerns that will impact ATV insurance requirements. In areas where wildfires are a common hazard, for example, you might have to carry additional insurance in order to be fully covered.
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Filed under Progressive Insurance by on Dec 15th, 2010. Comment.
